Washington, D.C. – The Protect Our Care coalition today launches “130 Million Strong Month of Action,” a campaign to warn Americans about escalating Republican attacks on Affordable Care Act-guaranteed protections for over 130 million Americans with pre-existing conditions. As the Trump Department of Justice asks the courts to take away these protections, the campaign will leverage earned and paid media as well as grassroots advocacy to highlight the true cost of letting insurance companies bring back discrimination.
“There are over 130 million Americans out there with pre-existing conditions who deserve to know that Republicans are trying to let insurance companies take away their coverage,” said Protect Our Care Campaign Director Brad Woodhouse. “The Trump Department of Justice just declared war on people who have a history of diabetes, asthma, or cancer. This month, our coalition of health care advocates will be conducting an aggressive information campaign to make sure people know what’s at stake.”
The campaign launches this morning with a new digital ad targeted to 13 states: Alaska, Arizona, Indiana, Maine, Missouri, Montana, Nevada, North Dakota, Ohio, Pennsylvania, Tennessee, West Virginia, and Wisconsin.
Protect Our Care is also rolling out 51 fact sheets this morning highlighting the impact residents would face in each state if the Trump Administration wins its case and takes away pre-existing condition protections, and dozens of events are set to take place across the country between now and Independence Day.